Quarterly guidance

Quarterly guidance
No quarterly guidance was given.

Annual guidance

Adjusted diluted EPS
$5.66 to $5.74, representing a growth rate of 4.5% to 6% from a base of $5.42 in 2025.

Outlook

Consumer environment
Consumers remain under economic pressure due to inflation and elevated gas prices, which constrain discretionary income.
Smokeable products strategy
The company aims to maximize long-term profitability while balancing investments in Marlboro and funding smoke-free product growth.
Nicotine pouch category
Management views the category as a significant long-term harm reduction opportunity and plans to continue investing in brand equity and flavor innovation.
Regulatory environment
Management is encouraged by FDA enforcement guidance and ongoing efforts to combat illicit e-vapor products, which they believe are necessary for a level playing field.
E-vapor market
The company plans to re-enter the e-vapor market with a disciplined and profitable approach, leveraging innovation to compete effectively.
Capital allocation
The company remains committed to providing significant cash returns to shareholders, consistent with its progressive dividend goal of mid-single-digit annual growth.